Fortune Food

Taste of Tradition

Creating the appeal of Fortune’s tofu as a convenient and tasty product

Tofu can be bland, but it can also be vibrant, exciting, and tasty. We wanted to convey exactly that on the packaging. The visuals had to be attractive enough to entice consumers into sweeping the product off the shelves.

We also had to convince them that tofu is simple, easy, and convenient. It is a quick and easy fix for consumers who are hungry but are also short on time.

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