Club Med
Back to Happiness
Preparing for a post-COVID19, travel-filled landscape
The pandemic hit the travel industry really hard. When the travel restrictions had been lifted, we had to think of a way to appeal to the travel-starved individuals. What better way to do that than to lure them back to the travel-induced happiness that existed in the pre-COVID19 past?
The visuals were created to satiate the desires for a much-needed vacation while the copy focused on bringing out the fun and the feeling of freedom by using puns.